KATA SZEGEDI

The Kata Szegedi brand was brought to life through a university friendship: the brand’s founders, Kata Szegedi and Dániel Benus met in 2002, while they were both still students. They hit off straight away, which then led them to join forces and jointly establish the Kata Szeged brand in 2019. The design duo’s beliefs can be best described by the term “Object of Desire”: the pieces they design are completed with an architectural line where the main element is passion and the longing for objects. The enhancement of contrasts is an element that can be found in all the outfits of the brand – present everywhere from silhouettes to the usage of shapes, materials and colours. The wearers of Kata Szeged represent themselves confidently and appreciate originality, radiating sensuality with their outfits. The design pair draws inspiration from contemporary art, however youth culture and urban lifestyle also have a strong impact on their collections – traits that make the brand particularly attractive to customers. In recent years, the brand has increasingly shifted towards sustainable and slow fashion, with the frequent usage of vintage materials giving the brand a boost. The design duo is also becoming more and more recognized internationally: they have toured in Helsinki, Berlin and Zagreb with their collections, and are also well-known in the world of celebrities. In the past few months, they also had the opportunity to work together with the experts of Camera Nazionalle della Moda, who provided the brand with guidance on their plans to expand internationally.

Watch the brand's official video here:

https://www.youtube.com/kataszegedi